(Sales & Marketing) Right Brain vs Left Brain of Marketers: infographic
Use this infographic to get students talking about different approaches to marketing. Simple and suitable for low levels.
(Finance) What actually happens in the finance department?
Do you have a finance person in the group? This activity gives a structure for them to explain to the other students (and you) what happens in their department.
(Sales & Marketing) 101 Awesome Marketing Quotes
101 marketing quotes in the form of a Powerpoint presentation. All modern, with an internet/social media theme. Great warmers that can lead on to fuller discussions.
(Sales & Marketing) Price structure
In the BE classroom, price is the least discussed ‘P’ of the marketing Ps. Here is a worked example of the price of a bottle of perfume. This could serve as an example for students to discuss the price structure of their own products.
(Project management) Project management – a great website
Your student is a project manager. Here’s a website that will give you plenty to talk about. And yes … it really does cover all of PM from IT to construction.
(Finance) Financial markets: why do they move in the way that they do?
Very good news on the economy causes a 3% fall in the stock market. Why? Here’s a news story from the MarketWatch site that students who work in the financial markets will love to discuss. Article included in the post in case it eventually disappears.
(Sales & Marketing) Features tell, Benefits sell
A discussion activity about sales and marketing that all BE students can contribute to.